GYMetrix is the first company in the gym industry to measure, report and advise on the level of service gyms offer their customers around the metric 'Equipment Availability' Our research proves that 'Equipment Availability' is one of the most important value drivers for gym customers. Customers primary reason for joining a gym is to use its' equipment, if the equipment is not available, because other customers are constantly using it, the value of the gym drops sharply, as does their overall satisfaction with the gym. Low 'equipment availability' = Low gym value = Unhappy customers = Low retention. We measure 'equipment availability' through attaching very discrete, wireless sensors to all the equipment within a gym, on a temporary basis. The sensors detect when equipment is in use and when it is available. As well as collecting hard data from the sensors we also conduct customer surveys asking equipment specific questions. We can then work out how to optimise the types, quantities and locations of equipment to maximise the customers experience and the gyms investment in equipment. Furthermore we can advise on 'demand side management' where instead of altering the supply of equipment, instructors and PTs alter the demand pattern of customers through inductions, interactions and education. Simply we optimise the gym customers experience by ensuring they have 'enough equipment of their choice'. Either through adjusting the 'equipment supply' or adjusting their 'demand choices' or a combination of both.
View Top Employees from GYMetrix LtdWebsite | http://www.gymetrix.co.uk |
Revenue | $1 million |
Employees | 6 (6 on RocketReach) |
Founded | 2009 |
Phone | +44 7880 647836 |
Technologies |
JavaScript,
HTML,
Google Analytics
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Industry | Wellness and Fitness Services, Fitness & Dance Facilities, Fitness, Recreation, Sports, Hospitality, Health Care, Wellness |
Web Rank | 19 Million |
Keywords | Gymetrix, Gymetrix Edinburgh |
Competitors | Complete Gyms, Fitness Marketplace, Fitness Warehouse Ltd, Gorilla Sports |
SIC | SIC Code 799 Companies, SIC Code 79 Companies |
NAICS | NAICS Code 7139 Companies, NAICS Code 71 Companies, NAICS Code 713 Companies |
Looking for a particular GYMetrix Ltd employee's phone or email?
The GYMetrix Ltd annual revenue was $1 million in 2024.
Josh Wallace is the Director of Technology of GYMetrix Ltd.
6 people are employed at GYMetrix Ltd.
The NAICS codes for GYMetrix Ltd are [7139, 71, 713].
The SIC codes for GYMetrix Ltd are [799, 79].