Grin Natural Information

Grin Natural is a leading New Zealand Oral Care brand that offers sustainable and natural alternatives in the oral care aisle. With praise from Forbes, Entrepreneur, The Today Show and Allure – we create oral care that truly cares for our consumers and the planet. We focus equally on what we leave out and what we put in, with product safety and consumer wellbeing as our top priority. The natural toothpaste range is free of added chemicals, SLS, added sugar, preservatives, artificial colours/flavours, fragrances, and harsh abrasives. Instead, it uses pure New Zealand-sourced natural active ingredients, such as manuka oil, propolis, and organic sea salt. The toothpaste is clinically proven to combat common oral bacteria and is ranged in dental clinics and supermarkets across the entire country. In 2018, Grin launched the very first eco-friendly toothbrushes and floss picks that are made from sustainable materials, such as corn starch or 100% recycled materials. These brushes are a visually beautiful and functionally smart choice for families looking for ‘better for me, better for the planet’ options. We now proudly have the #1 Kids Toothbrush on Tmall & Tiktok in China. Our iconic floss picks are also #1 Floss Picks in New Zealand Grocery. Since launching, we've expanded into nine markets, with products being ranged in over 7000 retailers. We have achieved this by staying focused on supporting the community, especially kids and young families. Grin has gifted and donated over 2 million toothbrushes and brushing challenge charts to kids in need around the world through our social initiative called ‘Share A Grin’. We have developed a range of educational tools such as the ‘I Like Brushing’ pop-up book and the ‘21-Day Brushing Challenge Kit’ which are designed to make brush time fun and instil lifelong habits. Grin is excited to continue expanding its range and reach around the globe to deliver high-quality, natural, and sustainable solutions.