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Benchmark Motion develops next-generation athlete capture and feedback technology designed to elevate how sports are trained, practiced, and played. We combine deep tech development and fast-moving execution with strong consumer brand and product expertise to deliver skill-enhancing experiences for athletes at every level. Our mission is to build consumer-grade systems that leapfrog traditional methods—bringing powerful tools beyond elite environments and into the broader sporting ecosystem. Golf Daddy is a Benchmark Sports-owned brand built from a passion for golf and a vision to make practice more accessible, immersive, and enjoyable. What began as viral golf training aids evolved into Golf Daddy, a first-of-its-kind at-home simulator born from frustration with high costs, limited practice access, and the barriers that keep golfers from improving consistently. Together, Benchmark Sports and Golf Daddy are redefining how athletes improve—pairing cutting-edge capture and feedback technology with consumer products that can be used by anyone, anywhere. We’re building the future of sports training by bringing realistic, convenient, and skill-enhancing experiences to the masses—starting with golf.

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Paul Boranian is the Co-Founder and CMO of Golf Daddy.

12 people are employed at Golf Daddy.

Golf Daddy is based in Irvine, California.

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