Gnosis Research Information

Gnosis Research (pronounced 'know sis" from the Greek word for knowledge) creates consumer and business insights that guide marketing and business decisions. Fluent in consumer behavior, cultural trends, competitive intelligence, and all qualitative and quantitative research methodologies, we begin by understanding business needs to ensure all efforts deliver actionable results. Gnosis Research delights clients with innovative research design, world-class research staff, and excellence in analysis and insight delivery – all within a cost-efficient process. Whether it is surveys, segmentation studies, intercepts, shop-alongs, ethnography, focus groups, online social network/community discussions, or day-in-the-life diaries we provide the full range of qualitative and quantitative research methods to meet your needs for: Retail, Service, and New Product Innovation and Concept Testing Product Positioning, Messaging and Pricing Consumer Segmentation and Personas Customer Satisfaction and Loyalty Usability Testing and Out-of-the-box experience Brand Assessment Advertising and Creative Evaluation Web Presence and Social Networking Trend Studies Immersion Experiences, Workshops and Training Competitive Intelligence Gnosis Research employs a band of seasoned professionals who all have the uncanny ability to turn data into actionable insights.