Björn Jakobson founded BabyBjörn AB in 1961, together with his sister-in-law Elsa Jakobson. His wife Lillemor Jakobson joined a year later and would as a textile designer become a crucial part of the team. Today, BabyBjörn products are sold in fifty countries, worldwide, but still with the HQ based in Sweden and a family-owned company.
Our goal, ever since the company started, was to make everyday life easier for families with small children by developing premium quality, safe and functional products for children up to the age of three. We never compromise on the safety, quality and design of our products.
We are also firmly convinced that you shouldn’t have to buy loads of products for your children – just a few that really work.
Our policy of never launching a product that does not live up to our strict quality and safety requirements, means that over the years, parents have developed considerable confidence in us and our products. This is something that has only been possible due to the consistent level of deep commitment to their work shown by every single person who works for and is involved in the company.
Our lives are the sum of a million little moments, and we believe every single one has the potential to be extraordinary. Balancing product and purpose, we design clothes that spark joy and inspire togetherness. Made from proprietary Lunaluxe® and Soluxe® bamboo fabrics, our cloud-soft sleepwear and daywear are designed to laugh, play and snuggle in.
With our headquarters in LA, we strive to bring joy and comfort to families around the world. Inclusivity, community and transparency are integral to who we are, and giving back remains one of our core values since our founding in 2018. We’re proud to donate a portion of all proceeds to Alex’s Lemonade Stand Foundation, a leader in pediatric cancer research.
Burt’s Bees Baby understands that parenting is a tough gig — and while we can’t make it effortless, we can make it easier by helping parents give their little bees the purest start.
We offer high-quality organic products for babies and kids, including clothing, bedding, and skincare. Our signature 100% organic cotton is known for being heavenly soft and gentle on delicate skin, yet super-durable through endless washes. It’s also Earth-friendly and GOTS certified to meet the highest global standard for organic textiles. Best of all, we give parents a break by delivering our premium products at surprisingly affordable prices.
All of this gives us some pretty good buzz. And while that’s nice, we think giving back is even more rewarding. That’s why our philanthropic efforts include donating products to those in need, volunteering in our community, and working to preserve nature’s gifts — like the efficient little bees that inspire us.
Burt’s Bees Baby: Nurture Naturally™
Let's bee social:
Instagram – https://www.instagram.com/burtsbeesbaby/
Facebook – https://www.facebook.com/BurtsBeesBaby
Pinterest – https://www.pinterest.com/burtsbeesbaby/
YouTube – https://www.youtube.com/channel/UCD1W9WgV-Petk2kqzTcA9pQ
Fairfield, Connecticut, US
Private
$7M Revenue
https://www.burtsbeesbaby.com
35 Employees
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