FirstPrinciples Technology Stack

Ahrefs tracks backlinks, keywords, brand mentions and competitors traffic to provide comprehensive intelligence data.

Clicky Web Analytics enables bloggers and small websites to get insights and live information about their online visitors.

Google Analytics allows users to measure sales & conversions, plus gain fresh insights into how visitors use sites, & how they arrived on site.

Hootsuite Insights offers real-time social media monitoring via a visual dashboard, smart, sharable reports, data widgets & infographic-style data visualization.

Hotjar is a complete website and mobile analytics tool enabling web developers, UI designers, analysts, digital marketers & more, to optimize the usability and conversion rate of their websites.

Amazon API Gateway is a fully managed service that makes it easy for developers to create, publish, maintain, monitor, and secure APIs at any scale.

Amazon SNS enables businesses to send messages or notifications directly to users with SMS text messages to over 200 countries, mobile push on Apple, Android, and other platforms or email (SMTP).

ELK stack provides centralized logging in order to identify problems with servers or applications and allows to search all the logs in a single place.

Font Awesome makes it easy to add vector icons and social logos to their website.

Git is a free and open source distributed version control system designed to handle everything from small to very large projects with speed and efficiency.

GraphQL is an open-source data query and manipulation language for APIs, and a runtime for fulfilling queries with existing data.

Hypertext Markup Language (HTML) is the standard markup language for documents designed to be displayed in a web browser. It can be assisted by technologies such as Cascading Style Sheets (CSS) and scripting languages such as JavaScript.

JavaScript is the programming language of HTML and the Web.

Amazon Elastic Compute Cloud (Amazon EC2) is a web service that provides resizable compute capacity in the cloud. It is designed to facilitate web-scale computing for developers.

Cloudflare Content Delivery Network (CDN) is a geographically distributed group of servers that ensure fast delivery of Internet content, including HTML pages, JavaScript files, stylesheets, and images.

Web-based control panel for website hosting.

Datadog is a monitoring service for IT, dev & ops teams who write and run applications at scale, and want to turn the massive amounts of data produced by their apps, tools and services into a unified view of IT infrastructure. Datadog's capabilities are provided on a SaaS-based data analytics platform that enables multiple teams to work collaborative.

GitHub is a place to share code with friends, co-workers, classmates, and complete strangers, helping individuals and teams to write faster, better code.

Gravity Forms for WordPress is a full featured contact form plugin that features a drag and drop interface, advanced notification routing.

Kubernetes helps to manage a cluster of Linux containers as a single system to accelerate development and simplify operations.

Twilio has democratized communications channels like voice, text, chat, and video by virtualizing the worlds telecommunications infrastructure through APIs that are simple enough for any developer to use, yet robust enough to power the worlds most demanding applications.

Cloud based storage systems by AWS.

Amazon Web Services (AWS) is a comprehensive, evolving cloud computing platform provided by Amazon that includes a mixture of infrastructure as a service (IaaS), platform as a service (PaaS) and packaged software as a service (SaaS) offerings.

AWS Lambda is an event-driven, serverless computing platform provided by Amazon as a part of Amazon Web Services. It lets clients run code without provisioning or managing servers.

Cloudways provides turn-key cloud architecture design, deployment and management solutions.

Amazon Simple Queue Service (SQS) is a fully managed message queuing service that enables developers to decouple and scale microservices, distributed systems, and serverless applications.

Cloudflare mitigates threats from website scraping to application level attacks e.g. SQL Injection and DDOS Protection without any additional hardware.

reCAPTCHA is a CAPTCHA-like system designed by Google to establish that a computer user is human.

Cloudflare protects and accelerates any Internet application online without adding hardware, installing software, or changing a line of code. Internet properties powered by Cloudflare have all traffic routed through its intelligent global network, which gets smarter with each new site added.

Easy PDF is a free online PDF conversion tool that can convert files from and to PDF.

Google Sheets is a spreadsheet program for data analysis.

Microsoft Office is a suite of desktop productivity applications and client and server software designed for data analysis, presentations and numeric manipulations.

Collaborative interface design tool.

Google Marketing Platform is a unified advertising and analytics platform that enables stronger collaboration for your marketing teams.

G Suite is a suite of apps from Google which offers a number of tools to communicate and collaborate with colleagues, store files, and manage data.

InVision is the Digital Product Design platform used to make the world’s best customer experiences.

Microsoft Teams is a chat-based workspace in Office 365 which lets users collaborate on documents, make voice & video conference calls, view chat logs, and more.

Gmail is a free, advertising-supported email service offered as part of Google's G Suite, with 15GB of storage, color-coded inbox filters and unsend button.

Google hire is an Applicant Tracking Systen created by Google. Google Hire rivals job board services like Lever and Greenhouse.

Metaal HRM is a human resources management system (HRMS) which allows users to manage employees, performance, attendance, pay, recruitment and training.

Gumroad enables its members to sell their products directly to their customers by connecting both parties.

ShopRunner is a members-only online shopping service that offers consumer-friendly and free shipping services.

Mainmetrics is an online platform that enables its users to receive SaaS-based analytics directly from their Braintree accounts.

Stripe is an online payment processing tool for internet businesses. Stripe handles everything, including storing cards, subscriptions, and direct payouts to their bank account. Meticulously designed APIs and functionality help users create the best possible product for their users.

Stripe Payments is a payment processing platform. It allows users to transfer money from a customer’s bank account into business’s account by way of a credit or debit card transaction.

The CRE Suite is a cloud-based real estate investment analysis platform which provides commercial real estate acquisitions and development teams with the tools to analyze and underwrite complex properties and portfolios.