BuzzStream is an application designed to help marketers reach out to influencers and build relationships through link building and digital PR management.
Cision is a PR management, digital marketing and media relations software that serves a number of purposes. The software can be used for content marketing, influence identification, media monitoring and analytics, along with press release distribution.
Google AdWords lets create ads that appear in Google search results for certain keywords in certain regions, driving more qualified traffic to their website.
Google Optimize is a free website optimization tool that helps online marketers increase visitor conversion rates and overall visitor satisfaction by continually A/B testing different combinations of website content.
Amazon Kinesis makes it easy to collect, process, and analyze real-time, streaming data. Amazon Kinesis offers key capabilities to cost-effectively process streaming data at any scale, along with the flexibility to choose the tools that best suit the requirements of application. With Amazon Kinesis, businesses can ingest real-time data such as video, audio, application logs, website clickstreams, and IoT telemetry data for machine learning, analytics, and other applications.
Tableau Software is a business intelligence and analytics solution that offers a range of integrated products to help users visualize and understand their data.
VersionOne is an all-in-one agile project management software for organizations of all sizes. The software supports a range of common agile software development processes such as Scrum, Kanban, Lean, XP, SAFe and hybrid. The system can be used to plan and track all elements of a project, across multiple teams, projects and portfolios, through epics.
Zapier provides a cloud-based integration platform to help to connect their desired web apps and systems. they can use the Zapier platform to transfer data among the favourite apps with the software supporting over 300 apps.
Figure 1 Business Intelligence And Analytics Technology
Hootsuite is a social media marketing tool for businesses to manage, schedule & track the engagement of their social content across all social media profiles.
AWS Lambda is an event-driven, serverless computing platform provided by Amazon as a part of Amazon Web Services. It lets clients run code without provisioning or managing servers.
BambooHR is a cloud-based human resources (HR) software service for small and midsize businesses. BambooHR offers small and growing companies a human resource information system (HRIS) that includes an applicant tracking system (ATS) and HRIS tools to manage all aspects of the employee lifecycle.
Figure 1 Programming Languages And Frameworks Technology
Bootstrap is a free and open-source front-end framework for designing websites and web applications. It contains HTML and CSS-based design templates for typography, forms, buttons, navigation and other interface components, as well as optional JavaScript extensions.
Hypertext Markup Language (HTML) is the standard markup language for documents designed to be displayed in a web browser. It can be assisted by technologies such as Cascading Style Sheets (CSS) and scripting languages such as JavaScript.
jQuery is a cross-platform JavaScript library designed to simplify the client-side scripting of HTML. It is free, open-source software using the permissive MIT License. Web analysis indicates that it is the most widely deployed JavaScript library by a large margin.
Cloudflare mitigates threats from website scraping to application level attacks e.g. SQL Injection and DDOS Protection without any additional hardware.
Cloudflare Content Delivery Network (CDN) is a geographically distributed group of servers that ensure fast delivery of Internet content, including HTML pages, JavaScript files, stylesheets, and images.
Typeform is the versatile data collection tool that makes asking easy and answering fun, whether it's forms, quizzes, surveys, or something completely new.
YouTube is a video sharing service where users can watch, like, share, comment and upload their own videos. The video service can be accessed on PCs, laptops, tablets and via mobile phones.
Gmail is a free, advertising-supported email service offered as part of Google's G Suite, with 15GB of storage, color-coded inbox filters and unsend button.
MailChimp list management features help users organize and target their list for sending. They automatically remove bounce backs and unsubscribes from their list.
SendGrid cloud-based email infrastructure relieves businesses of the cost and complexity of maintaining custom email systems. SendGrid provides reliable email delivery, scalability and real-time analytics along with flexible API's that make custom integration a breeze.
Zoom is a scalable, cloud based video conferencing & web conferencing platform enabling online meetings, webinars, file sharing, group messaging and more.
Iterable is a growth marketing and user engagement platform. B2C marketers use Iterable to send the right messages to the right devices, at the right time.
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