Explori Information

Explori helps marketing and event teams turn complex audience and exhibitor feedback into clear, decision-ready intelligence. Our platform and research capabilities transform raw data into the strategic insight leaders need to understand performance, communicate impact, and make better investment decisions in their events. With insight drawn from more than 10,000 events worldwide, Explori provides the global benchmarks that put results into context, across industries, regions, formats, portfolios, and year-on-year trends. From flagship conferences and expos to internal events and corporate programs, we enable teams to move beyond surface metrics and build a deeper, evidence-led understanding of value, behaviour, and strategic impact. Our research and consulting teams support organisations with the design, analysis, and interpretation of event data, delivering everything from rapid insights to multi-market, mixed-method studies. With offices across the USA, Dubai, Hong Kong, Germany and Italy, and our research and product teams based in London, we provide global reach with local expertise. Explori is the official research partner of UFI, powering industry-wide insight with rigorous methodology and one of the world’s richest datasets on event experience.