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Erica Chen Location
New York, NY, US
Erica Chen Work
EVP, Head of Integrated Strategy, Google @ (July 2025 - Present)
SVP, Head of Strategy, Google @ (June 2022 - June 2025)
VP, Strategy @ (January 2020 - May 2022)
Advisor @ (May 2019 - Present)
VP, Group Director, Strategy @ (June 2016 - January 2020)
Global Strategy Director @ (April 2015 - June 2016)
Associate Director @ (February 2007 - April 2015)
Summer Intern-Brand Planning @ (January 2006 - January 2006)
Brand Strategist @ Zi Jin Zhi Dian (September 2004 - August 2005)
Erica Chen Education
The New School
Graphic Design
2015-2015
Michigan State University
Master (Advertising)
2005-2006
Beijing Normal University
Bachelor (International Economy and Trade)
2000-2004
Erica Chen Skills
Advertising
Brand Awareness
Business Insights
Customer Insight
Digital Marketing
Digital Strategy
Global Strategy
Innovation
Integrated Marketing
Marketing Leadership
Marketing Strategy
Media Planning
Media Strategy
Strategy
strategic advisor
strategic advisory
comScore
Media Buying
Digital Media
DoubleClick
Mobile Marketing
Interactive Marketing
Mobile Advertising
Online Advertising
New Media
Interactive Advertising
Social Media Marketing
SEM
Social Media
Media Research
Global Activation
Lead Generation
Online Marketing
Traditional Media
PPC
Outdoor Advertising
Digital Innovation
Resources
International Marketing
Marketing
Erica Chen Summary
Erica Chen, based in New York, NY, US, is currently a EVP, Head of Integrated Strategy, Google at WPP Media. Erica Chen brings experience from previous roles at WPP Media, Irregular Hours and UM Worldwide. Erica Chen holds a 2015 - 2015 Graphic Design @ The New School. With a robust skill set that includes Advertising, Brand Awareness, Business Insights, Customer Insight, Digital Marketing and more. Erica Chen has 4 emails and 4 mobile phone numbers on RocketReach.
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