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Erica Chen Location
New York, NY, US
Erica Chen Work
2025 -now EVP, Head of Integrated Strategy @
2025 -now EVP, Head of Integrated Strategy, Google | Media Futures Group @
2019 -now Advisor @
2022 -2025 SVP, Head of Strategy @
2022 -2025 SVP, Head of Strategy, Google | Media Futures Group @
2020 -2022 VP, Strategy @
2016 -2020 VP, Group Director, Strategy @
2015 -2016 Global Strategy Director @
2007 -2015 Associate Director @
2006 -2006 Summer Intern-Brand Planning @
2004 -2005 Account Executive, New Business @ Zi Jin Zhi Dian
Erica Chen Education
The New School
(Graphic Design)
2015-2015
Michigan State University
Master (Advertising)
2005-2006
Beijing Normal University
Bachelor (International Economy and Trade)
2000-2004
Erica Chen Skills
Media Planning
comScore
Media Strategy
Media Buying
Digital Strategy
Digital Media
Integrated Marketing
DoubleClick
Mobile Marketing
Digital Marketing
Interactive Marketing
Mobile Advertising
Advertising
Online Advertising
New Media
Interactive Advertising
Social Media Marketing
SEM
Social Media
Media Research
Global Strategy
Global Activation
Innovation
Lead Generation
Online Marketing
Traditional Media
Strategy
Marketing Strategy
PPC
Outdoor Advertising
Digital Innovation
Resources
International Marketing
Marketing
Erica Chen Summary
Erica Chen, based in New York, NY, US, is currently a EVP, Head of Integrated Strategy at Media Futures Group. Erica Chen brings experience from previous roles at WPP Media, Irregular Hours and Media Futures Group. Erica Chen holds a 2015 - 2015 The New School. With a robust skill set that includes Media Planning, comScore, Media Strategy, Media Buying, Digital Strategy and more. Erica Chen has 3 emails and 4 mobile phone numbers on RocketReach.
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