Ellipsis Brands Competitors

SheaMoisture: Black founded & Black Led Certified B Corp Hair & skin care made with fair trade ingredients and love SheaMoisture is the legacy of founder and CEO Richelieu Dennis’ grandmother Sofi, who sold handcrafted shea butter soaps and salves in Sierra Leone to support her family, after she was widowed at a young age. Sofi became known as a healer throughout the countryside, and taught her recipes to her Richelieu. Nubian Heritage had its humble beginnings in Harlem. After graduating from college, Richelieu and his best friend, Nyema Tubman, began selling their culturally authentic creations in Harlem as street vendors. Guided by the legacy of ancient Nubia, the world's first melting pot, we remix global healing traditions into modern wellness solutions. Though our purpose-driven Community Commerce business model, SheaMoisture ethically sources shea butter from 15 women’s co-ops in Northern Ghana. We don’t just buy the women’s raw materials — we help them develop self-sustaining businesses. An ethical wage premium is paid to these enterprising women, and they become our partners, not just our suppliers. With their rise in income, they experience greater health, access to education and the benefits of financial freedom.

Every brand builds itself on a philosophy. It’s what defines them, shapes them, makes or breaks them. It’s what prompts people to gravitate towards or turn away from them. Our approach to skincare keeps in mind that everyone is unique, and that applies to their skin, too. We believe in allowing skin to function naturally, with as little interference as possible. We love products that benefit the skin in a gentle way. We appreciate that you’re the person who’s most familiar with how your skin behaves and reacts to the changing seasons and products you use, and we’ll always be there to help you find the perfect products and skincare routines. We believe that fresh is best. While fruit is growing on a tree, it receives a constant flow of energy. As soon as it’s picked, it starts to decompose. The sooner we use it, the higher its nutrients and the greater the benefit to your skin. With that in mind, we regularly stock our fridge with the finest, freshest ingredients ready to be mixed together and turned into your favorite products. A great example is our Fresh Face Masks, which are made and sent out to stores every week so that your skin can soak up the benefits of all the nutrients and enzymes packed into each mask. It’s the freshest way to keep skin happy! We incorporate our strongest beliefs into the sourcing, production and selling of each product. We never test on animals, nor do we work with anyone who does. Plus, we’re passionate and resolute when it comes to our sourcing process. We put so much love and care into our products, and it’s vital for us to work with suppliers who do the same. Our dedicated ethical buying team is tasked with researching and meeting with suppliers whose values align with ours. If they tick all the boxes, they go into our skincare products. Learn more about our products, people and opportunities here: https://www.lushusa.com/stories

Built with compassion for the planet, animals and you. Pacifica is the most innovative natural beauty company. We started the revolution in natural beauty 25 years ago and have remained the leader in the category. We are committed to using natural ingredients that are skin beneficial, non-toxic, and safe. All of our products are 100% vegan and cruelty-free and PETA certified. Our product range includes color cosmetics, skin care, body and perfume.