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Bodega Latina Corporation, doing business as El Super, entered the grocery retail marketplace with its first store in South Gate, California in June of 1997. Headquartered in Paramount, California, El Super is focused on offering the communities we serve exceptional service and quality products in clean, modern and welcoming stores. More importantly, we’re committed to offering our customers unbeatable prices on the products they love to cook for their families. You’ll see it in all our stores: “El Super Cuesta Menos.” El Super currently operates 63 stores in 13 counties throughout California, Arizona, Nevada, New Mexico, and Texas.

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El Super Questions

The El Super annual revenue was $46 million in 2024.

Fausto Franco is the Store Director of El Super.

486 people are employed at El Super.

El Super is based in Paramount, California.

The NAICS codes for El Super are [445, 4451, 44, 44511].

The SIC codes for El Super are [54, 541].

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