Nielsen is a global performance management company that provides a comprehensive understanding of what consumers Watch and Buy. Nielsen’s Watch segment provides media and advertising clients with Total Audience measurement services across all devices where content — video, audio and text — is consumed. The Buy segment offers consumer packaged goods manufacturers and retailers the industry’s only global view of retail performance measurement. By integrating information from its Watch and Buy segments and other data sources, Nielsen provides its clients with both world-class measurement as well as analytics that help improve performance. Nielsen, an S&P 500 company, has operations in over 100 countries that cover more than 90 percent of the world’s population.
For more information, visit www.nielsen.com.
Qualtrics is the global leader in Experience Management. It helps organizations make sense of every signal across the experiences that matter most — customer, employee, patient, product, and brand — so they can act on what they learn before the moment passes.
Most companies track experience with disconnected tools. The organizations that win compete on it. The Qualtrics XM platform brings together listening, understanding, and action in one system: capturing signals across surveys, calls, digital touch points, and service interactions, and using AI-powered analytics to surface themes, sentiment, and risk in context while equipping teams, and AI-driven Experience Agents, to close the loop.
From retail and travel and hospitality to healthcare, financial services, and the public sector, global enterprises trust Qualtrics to turn insight into measurable outcomes: stronger loyalty, reduced churn, faster research, and more confident decisions.
In May 2026, under the leadership of CEO Jason Marynard, Qualtrics completed its acquisition of Press Ganey Forsta, bringing healthcare's most widely used experience measurement systems into the platform.
Qualtrics is co-headquartered in Provo, Utah, and Seattle, Washington, with dozens of offices located worldwide. We put our customers first, act with transparency, and combine human expertise with AI to deliver meaningful insights that drive better decisions.
Visier Workforce AI is the context foundation for talent management. The Visier Workforce Intelligence Platform turns scattered, sensitive people data into one governed understanding of the entire workforce, so organizations can understand, plan, and activate all of their talent priorities in one place. More than 85,000 of the world’s most complex organizations, including Ford Motor Company, eBay, Experian, and Domino’s Pizza, rely on Visier’s over 16 years of workforce domain expertise, ranked #1 in vendor satisfaction and user experience for three consecutive years by the Sapient Insights HR Systems Survey.