Driftrock is the automotive customer acquisition platform, used by 35+ global brands across 24 markets, including BMW, OMODA & JAECOO, BYD, Mercedes-Benz, and Hyundai Motor Group. Our platform processes 2.4M+ leads annually and enables $1.8B+ in vehicle sales. The automotive industry is going through its biggest transformation in decades. The EV transition, shifting buyer behaviour, increased competition and pressure to prove marketing ROI mean automotive brands can no longer afford to run disconnected, fragmented and traditional marketing stacks. Driftrock replaces that complexity with a single platform that captures more leads, converts more customers, and closes the loop between ad spend and vehicle sales. Book a Demo with us today! https://www.driftrock.com/book-a-demo View our privacy policy: https://www.driftrock.com/privacy-policy
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Driftrock Questions
The Driftrock annual revenue was $4 million in 2026.
Matt Wheeler is the CEO of Driftrock.
27 people are employed at Driftrock.
The NAICS codes for Driftrock are [54, 541, 541511, 54151, 5415].
The SIC codes for Driftrock are [73, 737].
Top Driftrock Employees
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Matt Wheeler
CEO at Driftrock
United Kingdom35 -
M. V.
Head Of Operations at Driftrock
London, GB22 -
Matt Baldwin
Commercial Director at Driftrock
Windsor, GB22 -
Lee Williams
Non Executive Director at Driftrock
Teddington, GB53 -
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Adam Beckett
Client Partner at Driftrock
London, GB1 -
Henrietta Hinchliffe
European Partnerships Lead at Driftrock
Barcelona, CT, ES1
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