David Backman Email & Phone Number
Head of Tech Engagement @ SPP
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David Backman Location
- Stockholm, SE
David Backman Work
- Head of Tech Engagement @ (August 2025 - Present)
- Head of Data and Insights @ (April 2024 - August 2025)
- Head of Data and Martech @ (November 2021 - April 2024)
- Product Owner Martech @ (January 2021 - November 2021)
- Director Digital Delivery @ (October 2019 - January 2021)
- BCIO Online @ (February 2019 - October 2019)
- CDO and deputy CIO @ (May 2017 - January 2019)
- Chef Affärsutveckling e-handel, digital kommunikation och CRM @ (August 2015 - April 2017)
- Senior Consultant @ Cartina (March 2014 - August 2015)
- Head of Digital Development @ (September 2012 - March 2014)
- Management consultant in Digital strategy and management @ Connecta (January 2011 - September 2012)
- Management Consultant Trainee @ Connecta (January 2008 - December 2010)
- Self employed @ Modern Day Consulting (January 2002 - December 2007)
- Master thesis @ (January 2007 - January 2007)
- Member of the board @ Gozinto (January 2004 - January 2007)
- Project Manager @ Web Trade Systems AB (January 2000 - January 2002)
- System developer @ (January 1999 - January 2000)
David Backman Education
- Linköping University
MSc (Industrial Engineering & Management)
2003-2008
David Backman Skills
- Leadership
- IT Strategy
- Mobile
- E Commerce
- E Business
- Social Media
- Channel Strategy
- B2b
- Online Marketing
- Digital Strategy
- Digital Business Development
- Digital Management
- Sales
- Mobile Marketing
- Digital Media
- Business Development
- Business Analysis
- Content Marketing
- Web Analytics
- Agile Methodologies
- Team Leadership
- Digital Marketing
- Scrum
- SEO
- Usability
- Governance of Digital Organizations
- Management Consulting
- Marketing Automation
- Inbound Lead Generation
- Entrepreneurship
- Marketing
- Process Development
- Cross Functional Team Leadership
- Business Process
- Change Management
- Conversion Optimization
- Email Marketing
- SEM
- Governance
- Agile Methodolgy
- Business Strategy
- Management
- Inbound Marketing
- Project Management
- Product Development
- Kanban
- Digital Organization
- Analytics
- Marketing Strategy
- Mobile Devices
- Traffic Generation
- CRM
- Mobile Internet
David Backman Summary
- David Backman, based in Stockholm, SE, is currently a Head of Tech Engagement at SPP. David Backman brings experience from previous roles at Svenska Spel and Coop Sverige. David Backman holds a 2003 - 2008 MSc in Industrial Engineering & Management @ Linköping University. With a robust skill set that includes Leadership, IT Strategy, Mobile, E Commerce, E Business and more. David Backman has 3 emails and 4 mobile phone numbers on RocketReach.
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