CRWTH Information

CRWTH (pronounced: kr-ooth) is the breakthrough menswear label by New York based parent company Alfred Dunner Inc., conceptualized around the idea of refined rebellion. Founded in New York in 2018, the American brand takes its name from an ancient Celtic string instrument, which serves as an ode to the label’s global historical themes that appear in the collections put forth each season. CRWTH collections offer a fresh take on vintage-inspired silhouettes, utilizing classic motorcycle culture as the ultimate muse that drives the creative process for the team. CRWTH collections are manufactured utilizing over seventy years of experience by its parent company, Alfred Dunner, whose early work in fashion began with the production of garments within a menswear factory. The brand offers a curated selection of garments produced using the highest-quality, globally sourced materials featuring unparalleled attention to detail for the modern man who dares to express his style with irreverence. Seeking to bring out the rebel in all men who wear it, CRWTH collections are the antidote to the status quo in menswear.