Cooperative Competitors

Since 1946, Fender has revolutionized music and culture as one of the world’s leading musical instrument manufacturers, marketers and distributors. Fender Musical Instruments Corporation (FMIC), whose portfolio of brands includes Fender®, Squier®, Gretsch® guitars, Jackson®, EVH® and Charvel®, follows a player-centric approach to crafting the highest quality instruments and musical solutions across genres. FMIC is dedicated to unlocking the power of music through electric and acoustic guitars, amplifiers, pro audio, accessories and digital products that inspire and enable musical expression at every stage, from beginners to history-making legends.

At Musician's Friend, we know the importance of getting gear that's the best fit for you. Whether you're on the couch or on the road, we understand that your set-up should be uniquely yours. Our goal is to help you find exactly what you want by providing a custom-tailored shopping experience that reflects your musical journey and interests, resources to help you choose the perfect gear and a helpful community that's always there to answer any questions you have. A Brief History Musician's Friend was founded in 1983 by Rob and DeAnna Eastman. Newly married, the Eastmans financed the start up with a $5000 loan from Rob's parents and ran the business out of their suburban California garage. Our first catalog was just a simple two-color flyer offering discounted guitar strings and a handful of other accessories. With a combination of hard work and intimate knowledge of the music business, things quickly changed. We were among the earliest catalog marketers of music gear and the first to focus on rock-band gear, so we experienced amazingly rapid growth. Today, we offer the most comprehensive selection of products in the music business. We provide unparalleled service from our distribution center in Kansas City, a 300+ person call center in Salt Lake City and our musician-friendly web site. We’ve come a long way from our dairy barn. Today we have multiple locations around the U.S. to provide quick delivery and excellent customer service. Our corporate headquarters is based in sunny Westlake Village, CA. Our two support centers reside in Salt Lake City, Utah, and Indianapolis, Ind. Finally, our 700,000 ft distribution center is in Kansas City, MO.

JoyTunes is reinventing the way to learn, play and experience music, making it possible for anyone to learn to play a musical instrument. To do so, we combine music education methods and note recognition, with our MusicSense™ acoustic engine, to help millions learn piano, guitar, singing, or any instrument they always dreamed of playing. With more than 10 million downloads worldwide and 1 million songs played every week, our current piano learning apps are making a big impact ranked as one of the top-grossing educational apps, seeing fast user and revenue growth, as well as being chosen as one of the best apps by Apple and Google and used by 10% of US piano teachers. Our apps are widely adopted by leading piano makers such as such as Yamaha, Casio and Kawai, music learning portals and winner of various industry awards (including from the United Nations, Parents Choice Award, EMI Innovation Award and SF Music Tech Summit). The JoyTunes'​ team consists of signal analysis gurus, super developers, musicians and educators all extremely passionate about music creation and learning to make an impact. We're hiring: You'll play a major role in changing people's lives, helping millions pursue their musical dreams. Check out our open positions here: http://www.joytunes.com/careers Try out our apps: Simply Piano: http://joytun.es/2bcsgwE Piano Maestro: http://joytun.es/2b86T12