Colure Hair Care LLC Information

Now there’s a ‘smart new take’ on color-treated hair when it comes to care, style that is youthful looking and color that no longer fades in-between salon visits. Colure True Color Care is more than a vegan and organic product system – it’s a whole new culture and category for the color-treated consumer and professional colorist tired of product brands that don’t ‘hold true’ to lasting color-wear and healthy-looking tresses. Today, the choice is clear for a luxury, performance hair color care. Prepare the canvas first and then preserve and protect the original color. The COLURE collection of hair color care is vegan, cruelty free, organic, free of sulfates, parabens, perfumes, dyes, petrolatum, wheat and soy. COLURE’s Zero Color Fade Technology uses advanced ingredient technology to leave the integrity of the intended color Illustrious and fashion-rich with absolutely no color fading or brassiness. COLURE Hair Care was founded by David Paris an American Entrepreneur, Beauty Industry Veteran who has successfully helped launch and develop some of the largest and most influential hair care companies in the industry. Early in his career, David worked side-byside with some of the most respected leaders in the professional salon industry. This earlier career success has led him down the road to creating “only the best of the best” in luxury performance, vegan, organic salon products for his peers in the business. In this case, he has created what he calls ‘the most modern merge of colour and couture…thus David’s descriptive term, ‘COLURE’. When creating the brand, we wanted to fulfill the needs of the hair colorist and their clients that had challenges with hair color fading in between salon visits. With that goal in mind, we formulated the first and only zero color fade technology that delivered superior results using only the finest vegan, organic and plant derived ingredients. COLURE’s signature aromatics are made of the finest essential oils, our organic aromatics embodies a tranquil, exquisite, fresh and a pleasurable experience throughout the day. For COLURE, sustainable packaging is important, using recyclable BPA and phthalate free packaging that can be recycled provides environmental benefits. Our extra light-weight bottles minimize the cost of transporting to recycling centers and use less energy to manufacture compared to glass. Our packaging has established a new standard for hair care products.