Appen has been a leader in AI training data for over 25 years, providing high-quality, diverse datasets that power the world's leading AI models. Our end-to-end platform, deep expertise, and scalable human-in-the-loop services enable AI innovators to build and optimize cutting-edge models.
We specialize in creating bespoke, human-generated data to train, fine-tune, and evaluate AI models across multiple domains, including generative AI, large language models (LLMs), computer vision, speech recognition, and more. Our solutions support critical AI functions such as supervised fine-tuning, reinforcement learning with human feedback (RLHF), model evaluation, and bias mitigation.
Our advanced AI-assisted data annotation platform, combined with a global crowd of more than 1M contributors in over 200 countries, ensures the delivery of accurate and diverse datasets. Our commitment to quality, scalability, and ethical AI practices makes Appen a trusted partner for enterprises aiming to develop and deploy effective AI solutions.
At Appen, we foster a culture of innovation, collaboration, and excellence. We value curiosity, accountability, and a commitment to delivering the highest-quality AI solutions. We support work-life balance with flexible work arrangements and a dynamic, results-driven environment. Employees have access to competitive pay, comprehensive benefits, and opportunities for continuous learning and career growth.
Our team works closely with the world’s top technology companies and enterprises, tackling exciting challenges and shaping the future of artificial intelligence.
iMerit Scholars is a workforce development initiative by iMerit, designed to empower young talent with industry-relevant training in data annotation, AI, and emerging technologies. Focused on inclusivity and impact, the program offers a structured pathway from skill development to real-world employment, enabling scholars from underserved communities to thrive in the global AI economy.
Through a blend of classroom learning, hands-on experience, and mentorship, iMerit Scholars prepares the next generation of tech-savvy professionals to contribute to high-quality data pipelines powering AI innovations across healthcare, autonomous mobility, agriculture, and more.
We're not just creating jobs, we're building futures.
What Does Sama Do
Sama gets your AI project to production—and helps you stay there.
Sama is chosen by high-performing GenAI and CV teams across the full AI
development lifecycle, combining expert services with reliable execution that
scales—delivering results, dependable datasets, and continuity even as things change.
Our services cover the full AI lifecycle:
● Data Strategy & Consulting – Aligning data needs to model goals, defining
quality standards, and setting the foundation for faster, more confident
development
● Annotation & Labeling – Using full-time, domain-trained teams with built-in QA to deliver precise, production-ready training data.
○ Annotation Workflows: Validation, Classification, Tagging, Enrichment
○ GenAI Workflows: Prompt Engineering, RAG embedding, Retrieval-Augmented
Generation (RAG), Content Moderation & Filtering…
● Model Evaluation – Scoring, ranking, and validating model outputs through
structured, rubric-based evaluation and human-in-the-loop review
We don’t just deliver data—we embed in your workflows. Our dedicated teams,
integrated QA, and platform support accelerate time-to-quality and give you the control and flexibility needed to iterate with speed and confidence.
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