Overview
The FEI is the world governing body of equestrian sports, overseeing all international equestrian events of Olympic and non-Olympic disciplines:
- Founded in 1921
- Oversees 4'250 events
- 120'000 registered horses & riders
- 8 disciplines
- Based in Lausanne
Unique
Equestrian sport is unique in both its practice as well as its values. It is the only sport in the world that has two athletes - horse and rider – whilst also ensuring both men and women compete against each other on equal terms.
Fan base
With over 750 million equestrian fans worldwide, FEI events provide a unique platform to engage with a predominantly female (75%), affluent, trendsetting and global fan base that consider equestrianism to be an integral part of their lifestyle.
Partnership
FEI partnership provides sponsors with a great platform to further promote their brand and strengthen their position in the market. Partner companies also benefit from unique opportunities to showcase their products and services and to host their corporate guests in exclusive environments, whilst creating a strong emotional connection with the very passionate equestrian audience.
Some of the key international FEI named multi-discipline events include most notably:
- FEI Championships - including the FEI World Equestrian Games™
- FEI Series - such as the FEI World Cup™ and the FEI Nations Cup™
The FEI can introduce your own brand story in the sport, to engage with equestrian fans via a partnership committed to growing your business. Through such an association, FEI Partners benefit from a wide range of advantages including but not limited to:
- Onsite visibility at key events
- Broadcast and digital activation
- Creation of brand narrative and content stories to be actively promoted through the FEI’s various communication platforms
- Corporate hospitality opportunities
Contact
If you are interested in learning more about sponsorship opportunities, please contact stephane.mirao@fei.org
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The Jockey Club, founded in 1894 and dedicated to the improvement of Thoroughbred breeding and racing, is the breed registry for North American Thoroughbreds. In fulfillment of its mission, The Jockey Club, directly or through subsidiaries, provides support and leadership on a wide range of important industry initiatives, and it serves the information and technology needs of owners, breeders, media, fans and farms. It is a founding member of the National Thoroughbred Racing Association, the International Federation of Horseracing Authorities, and the Coalition for Horse Racing Integrity and the architect and sole funding source for America’s Best Racing, the broad-based fan development initiative for Thoroughbred racing. You can follow America’s Best Racing at americasbestracing.net as well as on social media platforms Facebook, Twitter, Pinterest, Google+, and Instagram.
The Jockey Club maintains offices in Lexington, Ky., and New York City.
View job openings here: https://jockeyclub.com/Default.asp?section=About&area=12