Chien-Yu Lai's Location
Taiwan
Chien-Yu Lai's Work
- Marketing, Analytics and Project Manager and Chief of Staff @ ZC Foods
- Market Research Analyst @ Nielsen
- Digital Research Analyst @ Viacom
- Marketing Analytics Summer Resident: Customer Segmentation @ Cricket Wireless
- Part-time Assistant Account Executive - Sports Marketing team @ k-concepts communication consultants co., LTD.
- Part-Time Assistant Account Executive - Digital Media team @ k-concepts communication consultants co., LTD.
Chien-Yu Lai's Education
- Northwestern University
Master of Science (Integrated Marketing Communications)
2011 - 2012 - National Taiwan University
Bachelor of Arts (B.A.) (Political Science)
2004 - 2008
Chien-Yu Lai's Skills
- Integrated Marketing
- Social Media
- SPSS
- Marketing Strategy
- Public Relations
- Web Analytics
- Data Analysis
- Sports Marketing
- Brand Development
- Market Research
Chien-Yu Lai's Summary
Chien-Yu Lai, based in Taiwan, is currently a Marketing, Analytics and Project Manager and Chief of Staff at ZC Foods, bringing experience from previous roles at Nielsen, Viacom, Cricket Communications and K-Concepts Communication Consultants Co., LTD.. Chien-Yu Lai holds a 2011 - 2012 Master of Science in Integrated Marketing Communications @ Northwestern University. With a robust skill set that includes Integrated Marketing, Social Media, SPSS, Marketing Strategy, Public Relations and more, Chien-Yu Lai contributes valuable insights to the industry. Chien-Yu Lai has 2 emails on RocketReach.
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