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The Center for Marketing and Consumer Insights (formerly Close to the Customer) is a faculty and student lead market research lab. We provide clients with professional market research and consulting services to deliver insights in to today's consumers, businesses and markets. The center is overseen by Oregon State's faculty experts who share experiential learning opportunities with business students to prepare them for their marketing careers. Through these efforts, we support the College of Business, Oregon State University, and Oregon's economic development.

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