Catherine McCarthy Email & Phone Number
Founder | Pet Food Portfolio Strategy, Product Platform Development + Commercialization Leadership @ Curious & Co. Strategy + Innovation
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Catherine McCarthy Location
- Del Mar, CA, US
Catherine McCarthy Work
- Founder | Pet Food Portfolio Strategy, Product Platform Development + Commercialization Leadership @ (July 2024 - Present)
- SKU StartUp Accelerator Prgram: Mentor and Advisor @ (June 2024 - Present)
- Vice President of Innovation @ Stella & Chewy's (September 2020 - January 2024)
- Vice President of Innovation @ (October 2017 - August 2020)
- Sr. Global Dir., Insights and Innovation @ (October 2016 - October 2017)
- Global Director, Insights and Innovation @ (November 2015 - October 2016)
- Director, Insights and Innovation @ (July 2013 - November 2015)
- Senior Manager, Insights and Innovation @ (September 2010 - July 2013)
- Manager, New Product Development @ (May 2006 - September 2010)
- Manager, Consumer Marketing Communications @ (October 2004 - May 2006)
- Associate Consultant, Brand Strategy and Innovation @ (March 2003 - October 2004)
- Associate Manager, Account Services @ (May 2002 - May 2003)
- Manager Account Services @ Telluride Publishing (October 1998 - May 2001)
Catherine McCarthy Education
- University of Colorado Boulder
Master of Science (MS) (Integrated Marketing Communication/Brand Strategy)
2001-2003 - University of Florida
Bachelor of Arts (B.A.) (Communication, Journalism, and Related Programs)
1995-1998
Catherine McCarthy Skills
- Advertising
- Brand Architecture
- Brand Development
- Brand Innovation
- Brand Management
- Branding & Identity
- Competitive Assessment
- Consumer Insight
- Consumer Packaged Goods (CPG)
- Consumer Products
- Customer Insight
- Design Briefs
- FMCG
- Innovation Consulting
- Innovation Management
- Innovation Systems
- Integrated Marketing
- Introducing New Products
- Market Research
- Marketing Communications
- Marketing Strategy
- New Item Development
- New Product Ideas
- New Product Implementations
- New Product Validation
- Positioning
- PowerPoint
- Product Briefs
- Product Development
- Product Innovation
- Product Lifecycle Management
- Product Management
- Product Strategy
- Strategic Planning
- Strategic Vision
- Team Management
- new product development
Catherine McCarthy Summary
- Catherine McCarthy, based in Del Mar, CA, US, is currently a Founder | Pet Food Portfolio Strategy, Product Platform Development + Commercialization Leadership at Curious & Co. Strategy + Innovation. Catherine McCarthy brings experience from previous roles at SKU, Stella & Chewy's, The Honest Kitchen and WellPet, LLC. Catherine McCarthy holds a 2001 - 2003 Master of Science (MS) in Integrated Marketing Communication/Brand Strategy @ University of Colorado Boulder. With a robust skill set that includes Advertising, Brand Architecture, Brand Development, Brand Innovation, Brand Management and more. Catherine McCarthy has 2 emails and 2 mobile phone numbers on RocketReach.
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