Caspian Yu Email & Phone Number
Chief Marketing Officer, Wealth Management @ BMO
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Caspian Yu Location
- Toronto, ON, CA
Caspian Yu Work
- 2024 - now Chief Marketing Officer, Wealth Management @
- 2022 - 2024 Managing Director, Canadian Credit Cards and Payments Marketing @
- 2019 - 2022 Director, Canadian Credit Card and Risk-based Marketing @
- 2018 - 2019 Director, North American Banking Experience Marketing and Personal Banking Marketing Strategy @
- 2015 - 2018 Senior Manager, Customer Growth, Everyday Banking, and Segment Marketing @
- 2012 - 2015 Senior Marketing Manager, Wealth Marketing and Client Strategy @
- 2011 - 2012 Marketing Manager, Campaign Strategy and Planning @
- 2009 - 2011 Marketing Manager @
- 2005 - 2009 Senior Marketing Specialist @
- 2003 - 2005 Account Manager @
Caspian Yu Education
- York University - Schulich School of Business
Bachelor of Business Administration (BBA) (Marketing)
1999 - 2003 - National University of Singapore
Bachelor of Business Administration (BBA) (International Business (Exchange Program))
2002 - 2002
Caspian Yu Skills
- Strategy
- Financial Services
- Marketing
- Direct Marketing
- Loyalty Marketing
- Segmentation
- Customer Experience
- Market Research
- Digital Marketing
- Marketing Analytics
- Sponsorship
- Advertising
- Analytics
- Leadership
- Design Thinking
Caspian Yu Summary
- Caspian Yu, based in Toronto, ON, CA, is currently a Chief Marketing Officer, Wealth Management at BMO. Caspian Yu brings experience from previous roles at BMO. Caspian Yu holds a 1999 - 2003 Bachelor of Business Administration (BBA) in Marketing @ York University - Schulich School of Business. With a robust skill set that includes Strategy, Financial Services, Marketing, Direct Marketing, Loyalty Marketing and more. Caspian Yu has 2 emails on RocketReach.
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