CakeLab Competitors

Since 1929, Wilton has been a pioneer in bakeware, decorating, and education with a commitment to making baking and decorating accessible and enjoyable for all. Today, Wilton continues to champion adding sparkle and fun to any occasion with an array of renowned baking and decorating products designed to help create sweeter moments. We’re a creative company where great people deliver innovative products and exceptional customer service. As styles, trends, and tastes change, the company evolves to make sure it’s bringing the latest and most relevant products and ideas to the market. Wilton's parent company, Dr. August Oetker KG, is a family-owned, multi-national, multi-billion-dollar leader in our industry with over 125 years of history.

Since 1996, Magnolia Bakery has been committed to serving our customers delicious treats and experiences no matter where they live. From receiving desserts at your doorstep, sharing a slice of cake at one of our bakeries around the world, or experiencing new product innovations and partnerships, Magnolia Bakery is consistently creating and serving our customers for a sweeter tomorrow.

Sprinkles makes real celebrations taste better with premium, baked-fresh daily cupcakes, cakes, candy and cookies. Since 2005, Sprinkles has innovated their way to an ever growing, loyal fan base for their unexpected flavors, on-demand Cupcake ATMs, convenient online ordering and steadily expanding footprint of design forward bakeries coast to coast. Today, the brand proudly leverages its platform to support the empowerment of women and continuously put their guests first.