Cimpress plc (Nasdaq: CMPR) invests in and builds customer-focused, entrepreneurial, mass-customization businesses for the long term. Mass customization is a competitive strategy which seeks to produce goods and services to meet individual customer needs with near mass production efficiency.
Cimpress is a strategically-focused group of more than a dozen businesses, each operating in a largely autonomous manner other than as it relates to the select few shared strategic and corporate activities that we maintain centrally.
Cimpress businesses include Drukwerkdeal, Exaprint, National Pen, Pixartprinting, Printi, Vistaprint and WIRmachenDRUCK.
Founded by Robert Keane, who remains President & CEO today, the company has been passionate about empowering people to make an impression through individually meaningful, personalized physical products for more than 20 years.
To learn more, visit http://www.cimpress.com.
Ceros is the no-code content creation platform for B2B interactive content. Build immersive experiences that stop the scroll, spark engagement, and convert. No developers. No compromises.
Welcome to the Content Marketing Institute (CMI), an Informa company. Our goal is simple: we want to help you with the how-to of content marketing. We have resources to help you navigate how to get started or improve your content marketing efforts, including blog posts, original research and stats, case studies and much more. While you can’t overstate the importance of learning, many marketers simply need help. If you are wondering where to get started or if you have a specific task in mind, we can help.
People ask us all the time how CMI came to be. It’s simple, really. Despite the abundance of good blogs, books and other resources on content marketing, we’ve found that people have a lot of questions about content marketing.
Here are just a few of the questions we hear all the time:
How do I develop a strategy?
How do I create content that my audience will find valuable?
How can I measure what’s working (and what’s not) to make changes?
Here’s the thing: While many people know how to do some of this well, very few people have the knowledge—or time—to be a master of everything.
We launched the Content Marketing Institute in May 2010 as a meeting ground for the brightest minds to give you real-world how-to advice about content marketing in any venue: online, mobile, in-person and in print. No fluff, just practical insights.
Marketers thanked us for the feedback, but some wanted more help. That’s when we started working with clients to help them with their content marketing strategy.
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