Essential is a strategic communications agency working primarily with
member and not-for-profit organisations. We deliver social and audience research, strategy, message development, media relations, digital and social, advertising and production.
Our research-based methodology is proven to shift public opinion, influence the media environment, change government policy and make our clients’ organisations stronger.
- strategic communications & campaign planning
- public, member and social research
- advertising and creative development
- communication audits & review
- media relations & media training
- public relations and media management
- issues management, crisis management and reputation protection
- advocacy & lobbying support
- copywriting, design & production
- online & social media strategy
- online content design and production
- member communications and community management
- fundraising and member recruitment
- website builds & maintenance.
These tools allow us to plan and execute strategic communications that:
- strengthen organisational capacity
- shift public opinion
- change government policy
- grow audiences and membership
We can be as big or as small as you need us to be.
Engage Content develops tailored editorial content that marries your communications objectives with your audience’s interests.
We create content that marries the two, and deliver it through print and digital media to connect with your audience, shape social media conversations about your brand, and enable interaction and connections.