2017 -now Digital Strategy Leader – Customer Experience @
2015 -2017 Director, Digital Planning @
2012 -2015 Director, User Experience @
2010 -2013 Founder, Principal @ Usable Research and Consulting LTD
2012 -2013 Senior Partner @
2000 -2010 Associate Director, Research and Insights @
1999 -2009 Usability Instructor (part-time) @
1991 -2000 Senior Human Factors Engineer @
1997 -1998 PTO President and Innovation Grants Chairperson (Community Volunteer) @ Scioto Ridge School, Olentangy School District, Powell, OH
Bob Hale Education
Wright State University
M.S. Human Factors Engineering (Usability, Cognitive Science & Interface Design)
1995-1999
Wright State University
B.S. Human Factors Engineering
1988-1993
Kenton Ridge High School
Bob Hale Skills
User Experience
Digital Strategy
User Interface Design
User-centered Design
Experience Design
User Research
Digital Marketing
Strategy
User Interface
Machine Learning
E-commerce
Usability Testing
Interactive Marketing
Big Data
Data Science
Artificial Intelligence (AI)
Volunteer Leadership
Concept Development
Business Strategy
Customer Experience
Product Management
Product Development
Information Architecture
Google Analytics
Design Thinking
Critical Thinking
Organizational Leadership
Communication
Emotional Intelligence
Creative Ideation
Qualitative Research
Creative Problem Solving
Teaching Experience
Customer Experience Design
Persona
Ethnography
Consumer Insight
Innovator
Heuristic Evaluation
Digital Transformation
Usability Engineering
Consumer Product Testing
Executive Leadership
Data-driven Decision Making
Internet of Things (IoT)
Mobile Design
Data Analysis
Business Intelligence (BI)
Allyship
Productivity Improvement
Mobile Devices
Design Research
Online Marketing
Creative Direction
Web Design
Competitive Analysis
Rapid Prototyping
User Scenarios
Card Sorting
Customer Experience...
Content Strategy
Volunteering
Accessibility
User Centered Design
Biomechanics
Anthropometry
Interface Design
Cognitive Psychology
Microsoft Excel
Focus Groups
Research
Sales
E Commerce
Design
Consulting
Marketing
Usability
Retail
Bob Hale Summary
Bob Hale, based in Columbus, OH, US, is currently a Digital Strategy Leader – Customer Experience at Nationwide Financial. Bob Hale brings experience from previous roles at Nationwide Financial, Usable Research and Consulting LTD and PrimalGrowth. Bob Hale holds a 1995 - 1999 M.S. Human Factors Engineering in Usability, Cognitive Science & Interface Design @ Wright State University. With a robust skill set that includes User Experience, Digital Strategy, User Interface Design, User-centered Design, Experience Design and more. Bob Hale has 2 emails on RocketReach.
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