PrimalGrowth Information

Cultivating Brands Through Customer Intimacy: We work globally with high-potential companies to identify growth opportunities born out of cultural shifts and changes in shopper needs and behavior in cross-channel environments. Our Primal Roots: Effective brand building requires making relevant and compelling connections to deeply rooted human emotions and profound cultural forces. With an intimate understanding of consumers and a global view of the world in which they shop we see what others miss - the latent needs that translate into the "big ideas" that ignite growth. PrimalGrowth's Service Offering: We bridge research and creative to deliver strategic insights, identify profitable growth opportunities and propel innovative design. Our Strategic and Research Services include: - Journey Analysis & Customer Experience Design - Shopper Marketing Programs - Marketing & Design Strategy - Digital Experience Planning - New Concept Development - Customer Segmentation & Persona Development - Innovation & Ideation Workshops - Usability Testing - Ethnographic Research - Qualitative & Quantitative Research