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Bluecore’s retail shopper identification and customer movement technology quickly generates incremental revenue for enterprise brands by turning more anonymous shoppers into known customers, and repeatedly and efficiently moving them through the purchase funnel. With transparent IDs and real-time product data built directly into campaign workflows, alongside point-and-click predictive models, retail marketers can bypass manual processes to trigger 100s of communications based on any signal and automate the content, offer, recommendation, timing of every email, mobile, site, and paid media message for each individual shopper. More than 400 brands trust Bluecore to rapidly increase customer retention and drive profitable growth, including Tapestry, Express, NOBULL, Lenovo, Teleflora, Alo Yoga, and Lulu and Georgia. For more information, visit Bluecore.com.

Website http://www.bluecore.com
Revenue $55.5 million
Funding $238.3 million
Employees 370 (302 on RocketReach)
Founded 2013
Address 222 Broadway 16th Floor, New York, New York 10038, US
Phone (646) 690-0490
Technologies
Industry Software Development, Customer Relationship Management (Crm) Software, Media and Information Services (B2B), Email Marketing, Software Development & Design, Business/Productivity Software, Marketing Automation, Software, Ecommerce Retention, Personalization, Audiences, Marketing, Digital Marketing, Ecommerce Marketing
Web Rank 125160
Web Visits 688980
Keywords E-Commerce Personalization, Customer Data Platform, Shopper Intelligence, Retail Marketing Platform, Omnichannel Marketing, Marketing Automation, Customer Segmentation, Personalization Engine, Data-Driven Marketing, Customer Engagement, Online Retail Technology, Retail Analytics, Marketing Technology, Customer Experience, Digital Marketing Solutions, Predictive Analytics, Email Marketing Platform, Roi Marketing, Marketing Campaign Management, Marketing Software
Competitors Salesforce, HubSpot, Klaviyo, Optimizely, ActiveCampaign, Emarsys, Segment, Intuit Mailchimp, Sailthru by Marigold, Zendesk Sell +37 more (view full list)
SIC SIC Code 73 Companies, SIC Code 737 Companies
NAICS NAICS Code 54151 Companies, NAICS Code 54161 Companies, NAICS Code 5416 Companies, NAICS Code 541511 Companies, NAICS Code 54 Companies, NAICS Code 5415 Companies, NAICS Code 541 Companies, NAICS Code 541613 Companies

Bluecore Questions

The Bluecore annual revenue was $55.5 million in 2026.

Michelle McComb is the CFO of Bluecore.

302 people are employed at Bluecore.

Bluecore is based in New York, New York.

The NAICS codes for Bluecore are [54151, 54161, 5416, 541511, 54, 5415, 541, 541613].

The SIC codes for Bluecore are [73, 737].

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