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View BGF's top competitors like Blue Apron, ButcherBox, and FARMIGO (acquired by GrubMarket).

Instacart
Instacart is a leading grocery technology company that partners with more than 2,200 retail banners – representing nearly 100,000 stores – to transform how people shop for the groceries they need from the retailers they trust, while creating flexible earning opportunities for shoppers. Through the Instacart Marketplace, Instacart Enterprise platform, and Instacart Ads ecosystem, the company powers ecommerce, fulfillment, in-store technology, AI offerings, and advertising for partners. With Instacart Health, the company is providing tools to increase nutrition security, make healthy choices easier for consumers, and expand the role that food can play in improving health outcomes. For more information, visit www.instacart.com/company.
San Francisco, California, US
Private
$3.4B Revenue
https://www.instacart.com
25.5K Employees
Grocery Outlet
Grocery Outlet Inc. is the leading Xtreme Value retailer in the United States, serving bargain seeking customers since 1946. Publicly held, Grocery Outlet employs 1000 people across the US. Headquartered in Emeryville, California, Grocery Outlet has been family oriented for over 75 years and has a rich history of putting customers and employees first. The Grocery Outlet Bargain Market brand currently includes over 500 independently operated stores in California, Delaware, Nevada, Ohio, Oregon, Idaho, Washington, New Jersey, Maryland, Virginia and Pennsylvania. With our broad appeal, Grocery Outlets are located in large and small cities and in a variety of neighborhoods. The premise is simple: offer quality brand name products with savings of up to 30% to 60% compared to traditional retailers and sell them with a 100% satisfaction guarantee. The product selection consists of frozen foods, refrigerated products, produce, fresh meat, general merchandise, health & beauty, natural and organic foods and beer & wine. Customers know they will find value in every visit as inventory turns continually creating a “treasure hunt” shopping experience. Grocery Outlet’s world class buying team is known for cultivating a culture of collaborative relationships with the over 2,500 supplier partners we deal with.
Emeryville, California, US
Public
$4.2B Revenue
http://www.groceryoutlet.com
8.3K Employees
GO Ticker
FreshDirect
FreshDirect has offered the best in fresh grocery delivery since 2002. From our state-of-the-art facility in the Bronx, we serve homes and offices across the NYC and Philadelphia metro areas, with seasonal availability in the Hamptons and Jersey Shore. We pioneered online grocery shopping and remain leaders in innovation, technology, and sustainable sourcing—bringing the freshest produce, prepared meals, organic options, and local favorites to our customers. We're passionate about quality and proud to call New York home. Come join us in building the future of food. Our values: A passion for our customers — They're at the heart of everything. We listen, innovate, and deliver a best-in-class experience every time. One team, one mission — Every role matters. We break silos, lift each other up, and focus on delivering results. Delivering excellence — We guarantee unmatched freshness and quality that sets us apart from other grocers. Act with integrity — We operate with honesty, respect, and accountability. We own our outcomes and always do what's right. Make fast, bold decisions — We challenge the status quo, embrace technology, take smart risks, and stay deeply rooted in our NYC community. Employee perks: - Flexible paid time off plan - 20% off at freshdirect.com - Onsite cafeteria and gym - Onsite employee store with discounted items - 24-hour shuttle to the subway - Learning & development opportunities - 401K match - Health, dental, vision, life, and pet insurance Named one of CNET’s “Best Grocery Delivery Services of 2026” Included in “America’s Greatest Workplaces 2025” and “America’s Greatest Workplaces for Inclusion & Diversity 2025” by Newsweek
Bronx, New York, US
Private
$296.5M Revenue
https://www.freshdirect.com/
1.8K Employees

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