Jerrod Blandino and Jeremy Johnson started Too Faced in 1998 with a vision to create a cosmetics brand that would celebrate individuality and inject joy back into an industry that had become rigid and led by rules, not fun. With a credit card, a dream and a laser-like focus to build a brand that celebrated and empowered women, Too Faced was born.
Today, Too Faced continues to be a serious makeup brand who knows how to have fun. We believe makeup is power, giving women the freedom every day to express themselves, and the confidence to take on the world. We’re more than pretty packaging. We produce great products with smart ingredients and we’ve been first-to-market with innovative formulas including the first ever glitter eye shadow and efficacious lip plumper. We are a cruelty-free brand, right down to our Teddy Bear Hair makeup brushes. We have never and will never test our products on animals—they’re already pretty without it!
Too Faced makeup is so much more than a little color on your face. It’s a mood booster, a best friend and a powerful ally. So be a star, shimmer it up, shine it up and take over the world! Create your own looks;
NYX Professional Makeup is a modern, digitally native makeup brand on the forefront of today's emerging beauty trends. A leader in the global color cosmetics industry, NYX Professional Makeup is an affordable professional makeup line with every shade, color and tool needed to create makeup artistry at every level. Rooted in a professional artistry heritage, NYX Professional Makeup boasts a successful multi-channel approach at the forefront of digital and retail. A social media pioneer, NYX Professional Makeup is one of the most influential and top-ranked brands, and is followed by top beauty vloggers, Instagram stars, and their millions of fans. While headquartered in the heart of Los Angeles, NYX Professional Makeup is a global brand available in more than 70 countries at thousands of retailers consisting of specialty beauty and fashion stores, freestanding shops and beauty supply stores, as well as on www.nyxcosmetics.com.
Burt's Bees is the #1 dermatologist recommended natural skincare brand, offering clean and consciously-crafted products to work with the skin and uplift the spirit. We believe that nature holds the key to healthy skin, so we create skin care formulas that are packed with powerful, nutrient-rich ingredients for skin that’s nourished, balanced and beautiful.
Our formulas reflect evidence-based natural skin care learnings, and are crafted to work with skin’s natural pace of renewal by nourishing emerging cells and supporting the hydro-lipid barrier. Our nutrient-rich ingredients deliver vitamins, minerals, antioxidants, essential fatty acids, and other phytonutrients to address specific skin care concerns. Formulas are over 95% Natural Origin, with no animal testing, responsible sourcing, and recyclable packaging.
As a company, Burt’s Bees operates with a triple bottom line - people, profit, planet - because you simply can’t have one without the other two. We actively nurture our employees, our customers, our families, ourselves and our environment. By practicing what we preach, we hope to set an example for others to follow, and help people connect with the wisdom, power and beauty of nature in their daily lives.
Durham, North Carolina, US
Private
$199.3M Revenue
http://www.burtsbees.com
353 Employees
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