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Emerging in 2006 as a womenswear brand created for a mother and daughter to shop together, Forever New has expanded at a rapid rate to trade globally in 300 stores across 10 countries around the globe. This unique brand proposition forms the core of our business, we design fashion that can be worn across multiple age groups, always adding our own perspective on trends to create something uniquely Forever New. We are dedicated to ‘making it her moment’ with fashion that makes her feel beautiful and confident, no matter what she’s doing; celebrating a milestone, graduation ceremony, first date, job interview, travelling, or just heading into the office, Forever New makes every moment special. Our teams in head office, our retail stores, and our distribution centre combine to make Forever New what it is today. We know that our success is not only built on our sophisticated product offering and dynamic business model but, on the energy, talent, and passion of our dedicated team who work collaboratively to achieve excellence in everything they do.

Glassons is your destination for what’s new, what’s trending, must-have fashion pieces, wardrobe staples and everything in between! We are renowned for our quality fashion, winning value and vibrant stores across Australia and New Zealand, and a website that ships worldwide. We are here to deliver exactly what our customers want, when they want it. We believe it’s our responsibility to minimise our environmental impact and support our people, while ensuring quality sustainable products are accessible and affordable to our customers. By the end of 2020 we achieved our target with 30% of our Glassons range being sustainably sourced, and we continue on our journey to reach 50% by the end of 2021.