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#1 Global Agency of Decade - Cannes Lions. We are a creativity and business powerhouse in constant self-reinvention. We hold a firm belief creativity plays a pivotal role in the business of our clients. They are the protagonists in the stories we tell. Creativity is central to engaging and attracting not “consumers”, but fans. A hallmark of our culture: believing creativity is key for businesses, society, and people’s lives. This is our ultimate horizon, as seen by every team in our agency. And this is how we build, day after day, a great idea called AlmapBBDO.

Our story was born from the passion of an entrepreneur and visionary: Mauricio Sirotsky Sobrinho. From his passion for communication and his business acumen came Grupo RBS, a leading multimedia communication company in Brazil and of the largest Rede Globo affiliate. His successors expanded his legacy of passion, courage and pioneering spirit. Jayme Sirotsky, Nelson Sirotsky and currently Eduardo Sirotsky Melzer expanded the operations of our company, consolidating its leadership in the media market in the South and breaking into new sectors. Today, RBS is a leader in the field of communication in Rio Grande do Sul and Santa Catarina, producing content and entertainment on television, radio, newspaper and digital platforms. Through our digital business, e.Bricks, we have become a benchmark in the areas of digital media, mobile applications and targeted e-commerce, working in high growth sectors with innovative models and excellence in management. Inspired by our founder, we believe that growth is only possible when it considers the human aspect. People turn dreams into reality. We are passionate about people who make it happen, and we are passionate about making it happen as well. In the past five decades, the trajectory of Grupo RBS has been built by people who shared challenges. This is our strength, because we know that our future will be the size of the passion that we are able to inspire.

Uma das agências mais criativas e inovadoras do mundo. Africa Creative!