2020 -
2021 Committee Member - Marketing Association Special Interest Group - CX @
2019 -
2020 Committee Member - Marketing Association Special Interest Group - Digital @
2014 -
2014 BICC Transformation Lead (Secondment) @
2013 -
2014 Manager Analytics and Data Strategy @
2010 -
2013 Head of Analytics and Campaign Operations @
2005 -
2010 Manager - Campaign Operations @
1999 -
2004 Senior network capacity manager @
Andrew Marsden Education
Coventry University
Master of Arts (Political Studies)
1992
-
1997
Andrew Marsden Skills
Analytics
CRM
Strategy
Telecommunications
Customer Experience
Business Intelligence
Management
Direct Marketing
Analysis
Segmentation
Team Management
Vendor Management
Campaign Management
Data Warehousing
Mobile Devices
Database Marketing
Silverpop
Silverpop Engage
Unica Affinium Campaign
Unica Campaign
Andrew Marsden Summary
Andrew Marsden, based in Auckland, NZ, is currently a Marketing Technologist at Datamine Limited - High End Data Analytics. Andrew Marsden brings experience from previous roles at Marketing Association and Vodafone New Zealand. Andrew Marsden holds a 1992 - 1997 Master of Arts in Political Studies @ Coventry University. With a robust skill set that includes Analytics, CRM, Strategy, Telecommunications, Customer Experience and more. Andrew Marsden has 1 emails on RocketReach.
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