Amanda Richards Email & Phone Number
CEO and CMO
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Amanda Richards Location
- The Hague, ZH, NL
Amanda Richards Work
- CEO and CMO @ Intentional Drinks Ltd (April 2026 - Present)
- CEO and Founder, Business Advisor, Fractional CMO @ Freelance (January 2025 - April 2026)
- Chief Marketing Officer @ (December 2019 - January 2025)
- Vice President Global Marketing Business Group Health and Wellness @ (November 2016 - January 2019)
- Global Brand Director Innovation and Digital, Unilever Spreads and Family Brand @ (July 2015 - October 2016)
- European Brand Director Baking, Cooking and Spreading @ (September 2013 - July 2015)
- Global Media Director Refreshment @ (April 2007 - September 2013)
- Global Brand Director Vitality @ (June 2004 - April 2007)
- Senior European Brand Manager Carte D'Or @ (January 2002 - June 2004)
- Senior European Brand Manager Kids, Family and Cornetto @ (October 2000 - January 2002)
- Brand Building Manager Ice Cream and Frozen Foods @ (September 1996 - August 2000)
- Unilever Management Development Scheme @ (September 1996 - February 1998)
- Regional Manager Italy Ski @ Crystal Holidays (October 1995 - April 1996)
- Graduate Secondment @ (July 1995 - August 1995)
- Customer Relationship Manager @ (July 1994 - September 1994)
- Management Trainee @ (September 1990 - September 1991)
Amanda Richards Education
- Wine & Spirit Education Trust 1998-1999
- University of Cambridge
MA in Modern Languages (German and Italian)
1991-1995 - Watford Grammar School For Girls
(A Levels French, German and Economics)
Amanda Richards Skills
- Budget Management
- Integrated Marketing
- Leadership
- Strategy
- Marketing Strategy
- Brand Development
- Brand Management
- FMCG
- Digital Marketing
- Brand Architecture
- Digital Media
- Marketing
- Customer Insight
- Communications Planning
- Content Strategy
- Social Media Marketing
- Mobile Devices
- Digital Strategy
- Business Development
- Brand Awareness
- Content Marketing
- Mobile Marketing
- Food & Beverage
- CRM
- Segmentation
- Budget
- Marketing Communications
- Product Innovation
- Advertising
- Product Launch
- Strategic Partnerships
- Team Leadership
- Strategic Leadership
- Thought Leadership
- Innovation Management
- Cross-functional Team Leadership
- Brand Equity
- Consumer Insight
- Brand Implementation
- Digital Innovation
- Agency Coordination
- Brand Loyalty
- Global Brand Development
- Ice Cream
- Outstanding interpersonal communication skills
- Marketing Research
- Direct to Consumer
- Complexity Management
- Collaborative Leadership
- Digital Transformation
- Social Media
- Online Gaming
- New Media
- Travel
- Entertainment
- Positioning
- Team Building
- Fans
- Europe
- Market
- Stakeholder Management
- Stork
- Territories
- Sales
- Pioneer
- Beverage
- Netherlands
- Market Research
- Visions
- European Markets
- Traditional Media
- Acceleration
- Spreads
- Driving
- Cross Functional Team Leadership
- Market Growth
- Organizational Structure
- Trend
- Search
- Shopper Marketing
- Management
- Design
- Public Relations
- German
- Hub
- Keys
- Digital Channels
- Citizenship
- Execution
- Sales Growth
- Profit
- Networking
- Theme Parks
- Driving Growth
- Portfolio Management
- Languages
- Consumption
- English
- Cornerstone
- SEO
- Butter
- Branding
- Sold
- Building Trust
- Southern Europe
- Strategies
- Ranges
- Training
- Italian
- Virtual
- Dutch
- Fox
- Fast Track
- Building Organizational Capability
- Re Launch
- Pioneering
- Mobile Computing
- Creative Design
- Research
- Stakeholders
- Multinational
- Entertainment Marketing
- Microsoft
- Activations
- Partnerships
- Campaigns
- London
- Advertising Agency
- P&l
- Marketing Teams
- Concepts
- Business Partnering
- Brand Activation
- Baking
- Brand Marketing
- Economics
- Modern Languages
- St. John
- High Performance Teams
- Perception
- Marketing Mix
- Communication
- Business Alignment
- Frozen Food
- Landscaping
- Music
- Unilever
- Scheme
- Licensing
- Values
- Renovation
- Nutrition
- Gaming
- Aligning
- Change Management
- Project Planning
- Project
- Engagement
- Market Share
- Analytics
- Cross Cultural Teams
- Grammar
- Portugal
- Media
- Spain
- Responsibility
- Rome
- Roadmap
- International
- Art
- Efficiencies
- Sustainable Growth
- Collaborating
- Portfolio
- Meals
- Account Management
- Children's Theater
- Gold
- Food and Beverage
- Electronics
- Investments
- Global Marketing
- Uk Market
- Equities
- Video
- Repositioning
- Vitality
- Launches
- Interest Rates
- Compelling
- C++
- Platforms
- Italy
- Budgets
- Business Strategy
- Management Development
- Staff Development
- Greece
- French
- Negative
- Bands
- Consumer
- Apple
- Selling
- Sponsorship
Amanda Richards Summary
- Amanda Richards, based in The Hague, ZH, NL, is currently a CEO and CMO at Intentional Drinks Ltd. Amanda Richards brings experience from previous roles at Freelance, Pura. Eco-Friendly Baby Care, Philips and Unilever. Amanda Richards holds a 1998 - 1999 Wine & Spirit Education Trust. With a robust skill set that includes Budget Management, Integrated Marketing, Leadership, Strategy, Marketing Strategy and more. Amanda Richards has 1 emails and 3 mobile phone numbers on RocketReach.
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