2020 -
2022 Vice President of Marketing Analytics @
2017 -
2020 Director, Marketing Analytics @
2012 -
2017 Director of Modeling and Analytics @
2011 -
2012 Modeling Manager @
2009 -
2011 Category Manager and Consultant @
2006 -
2009 Senior Consultant @
2001 -
2006 Manager, Market Research @
2000 -
2001 Marketing Intern @ Remote Support Services
2000 -
2000 Summer Intern, Market Research @
Allison Olson Education
DePaul University - Charles H. Kellstadt Graduate School of Business
Masters of Science in Marketing Analysis (Market Research)
2002
-
2004
Missouri State University 1997
-
2001
Allison Olson Skills
Segmentation
Predictive Analytics
Quantitative Research
Survey Design
Analytics
CRM
Strategy
SAS
Market Research
Market Analysis
Marketing Research
Marketing
Strategic Consulting
Data Analysis
Marketing Strategy
Database Marketing
Customer Insight
Analysis
Customer Relationship Management (CRM)
Marketing Mix Modeling
Allison Olson Summary
Allison Olson, based in West Linn, OR, US, is currently a SVP, Analytics Solutions at Merkle. Allison Olson brings experience from previous roles at Amsive, Rain the Growth Agency and Access to Insight, LLC. Allison Olson holds a 2002 - 2004 Masters of Science in Marketing Analysis in Market Research @ DePaul University - Charles H. Kellstadt Graduate School of Business. With a robust skill set that includes Segmentation, Predictive Analytics, Quantitative Research, Survey Design, Analytics and more. Allison Olson has 4 emails and 2 mobile phone numbers on RocketReach.
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