A-Mark Partnership Strategies Information

Training & Guidance A-Mark works with brand marketers, properties, agencies and others seeking to strengthen and build engaging and successful partnerships. Services include: • Sponsorship Education and Events - Trainings and briefings for staff, executive leadership, members and other key stakeholders and collaborators - Sponsor summit program development, agenda planning and hosting - Conference keynotes, presentations, workshops and panel moderating • Sponsorship Strategy Consulting - Industry and category trend analysis and capitalization - Competitive research insights - Partnership policies and guidelines - Sales plan, prospects and proposal review - Partner reporting and deliverables - Selection, activation and evaluation best practices Content Marketing Services Having pioneered thought leadership and content marketing in sponsorship, A-Mark puts its 30 years of experience to work helping a wide range of organizations grow their profile, reputations and business. • Thought Leadership Consulting - Establishing purpose, audience, objectives, priorities, key themes/messages, and KPIs for thought leadership and content marketing - Assessment of content format and delivery platform options • Content Marketing Execution - Ghostwriting, revising and editing original works for publication as blog and/or social media posts, opinion pieces, guest POV articles and other uses. - Producing audio/video content for social media or owned channels and virtual meetings and events