ZoCo Design Information

Healthcare products don't fail in development. They fail at adoption. ZoCo helps healthcare organizations drive the engagement that determines whether a product succeeds. We work with organizations where utilization determines outcomes: chronic care management, remote patient monitoring, women's health, MSK, behavioral health, and other models where sustained patient and provider engagement isn't optional. Our approach connects behavior design, workflow research, UX, and product strategy: → We find the real barriers, not just the surface ones by identifying the behavioral, motivational, and workflow factors that determine whether someone adopts, engages, or drops off. → We prioritize the highest-leverage interventions, so your team has confidence in the bets you place. → We design for the real world, not the ideal one — for the messy, complex environments where care actually happens. → We translate findings into decisions your team can act on, not a deck that needs interpreting. If engagement drives your outcomes, adoption can't be left to chance. ZoCo Design has been recognized on lists such as the Inc. 5000, international Webby awards, Inc. Best Workplaces, and as the #1 design studio in Columbus by Columbus CEO. For more information visit: zocodesign.com