Tourism is Sabah’s third largest and one of the important income generating sectors which supports more than 80,000 jobs. Striving to ensure that tourism remains an important economic pillar, Sabah Tourism, continues to promote and market Sabah as a world-class premier eco tourism destination.
In the effort of promoting Sabah and in ensuring the success and sustainable growth of the sector, Sabah Tourism is working closely with industry players. The continued effort of Sabah Tourism, with the Ministry of Tourism, Culture and Environment and industry players, directly contributes to the overall development of the tourism sector on both national and international scale.
Since it was established in August 1976, Sabah Tourism’s responsibilities have continually expanded and defined to cater to the current needs of the global tourism market.
Today Sabah Tourism constitutes seven divisions: Digital & Communications, Research, MICE, Marketing, Product , Finance & Corporate Services and Internal Audit.
Sabah Tourism’s wholly owned subsidiary Sri Pelancongan Sabah Sdn Bhd (SPS), supplements and complements the efforts of Sabah Tourism by working closely with the tourism industry in event management, publicity and publication as well as supply and sale of local handicrafts.
Sabah Tourism has Tourist Information Centre at their office located at No. 51 Jalan Gaya, Kota Kinabalu. The Sabah Tourism Board and Sri Pelancongan operation hours are as follows:
Set up in 1991 by Albert Teo and with over thirty seven years of experience in the tourism industry and trekked over 1,000 km in Borneo, to provide tailored made tours in nature-based tourism and eco tours in Malaysian Borneo.The company is staffed by 103 well trained personnel in the BET group of companies and with a fleet of 19 air-conditioned vehicles, 5 semi-cabin powerboat boats and 7 river boats equipped with outboard engines and electric motor. The company is headquartered in Kota Kinabalu with offices in Sandakan and Sukau.
Borneo Eco Tours group also operates the award winning 20-room ecolodge Sukau Rainforest Lodge (1995) in Sukau which played host to the delegates for post conference tours of the World Ecotourism Conference in 1999, the WWF Annual Conference 1999 in Kota Kinabalu, the first Asia Pacific Ecotourism Conference or APeco2002 and Borneo Ecotourism Conference BEC2005 and Asia Pacific Ecotourism Conference or APeco2014 convened by Albert Teo.