Zimmer Marketing Technology Stack

Basecamp is a project management and daily task tracking application suitable for use by teams of all sizes, from freelancers and SMBs to large enterprises.

Cloudflare mitigates threats from website scraping to application level attacks e.g. SQL Injection and DDOS Protection without any additional hardware.

Cloudflare Content Delivery Network (CDN) is a geographically distributed group of servers that ensure fast delivery of Internet content, including HTML pages, JavaScript files, stylesheets, and images.

Google Cloud DNS is a high-performance, resilient, global DNS service that provides a cost-effective way to make applications and services available to users.

WP Engine provides managed WordPress hosting for mission critical sites around the world.

YouTube is a video sharing service where users can watch, like, share, comment and upload their own videos. The video service can be accessed on PCs, laptops, tablets and via mobile phones.

Facebook Pixel helps organizations measure customer actions, build audiences and unlock optimisation tools. Facebook pixel is a snippet of JavaScript code that allows you to track visitor activity on your website.

Fathom Analytics provides simple, useful websites stats without tracking or storing personal data of your users.

Google Analytics allows users to measure sales & conversions, plus gain fresh insights into how visitors use sites, & how they arrived on site.

Leadfeeder identifies website visitors from Google Analytics data as prospects or customers, tracks their behavior, and automatically sends leads to CRM systems.

New Relic One is an entity-centric observability platform that collects and contextualizes all operational data—from any source—and simplifies instrumentation, data ingestion, exploration, correlation, and machine learning-powered analysis to support observability for every organization.

SEMrush is a marketing toolkit designed for digital marketing professionals, with tools for optimizing strategies across SEO, PPC, social media, content and PR.

Hypertext Markup Language (HTML) is the standard markup language for documents designed to be displayed in a web browser. It can be assisted by technologies such as Cascading Style Sheets (CSS) and scripting languages such as JavaScript.

JavaScript is the programming language of HTML and the Web.

Nginx is a web server which can also be used as a reverse proxy, load balancer, mail proxy and HTTP cache.

PHP: Hypertext Preprocessor is a server-side scripting language designed for Web development, but also used as a general-purpose programming language. PHP code may be embedded into HTML code, or it can be used in combination with various web template systems, web content management systems, and web frameworks.

Polyfill as-a-service detects and returns a JavaScript bundle of polyfills based on the current browser using the User-Agent.

Underscore is a JavaScript library that provides a whole mess of useful functional programming helpers without extending any built-in objects.

HubSpot Forms are easy to build with drag & drop interface, users can add forms to HubSpot landing pages, or embed them on any website page.

JotForm for more than a decade, JotForm has allowed millions of users to create forms with a beautiful drag-and-drop online form builder.

HubSpot Website Platform is a content management system that enables marketers to build websites personalized for every visitor.