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Zhen provides makeup for women with yellow and golden undertones. The Zhen approach to Asian beauty is the use of yellow-based foundation and powder. Although many Asian women believe they need to wear pink makeup shades to counteract their natural skin tones, we have found that this creates a very unnatural, outdated look. Yellow-based products do not make Asian women look more yellow, but rather they produce a natural, flawless look that is modern and beautiful.

Zhen Inc Questions

The Zhen Inc annual revenue was $4 million in 2026.

Zhen Inc is based in Anoka, Minnesota.

The NAICS codes for Zhen Inc are [44, 45, 456, 44612, 446, 4461].

The SIC codes for Zhen Inc are [599, 59, 594].

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