BrandCraft is a growth marketing agency specializing in achieving organizational growth for clients using a complete suite of branding, design, video, content, and digital marketing services. Known for initiating growth for businesses better than other agencies, our team is hyper-accountable to performance in digital and creative services. As a team, we are entrepreneurial-minded, understand business, and highly value direct communication. As a result, each client receives unfiltered data and consultation. Owners and executives value this performance, transparency, and honesty.
Our vision is on the future, helping businesses both identify their target market and test their assumptions through research and execution. We continue to elevate the service offerings of growth-oriented organizations who desire to achieve measurable and financially rewarding ROI for their marketing investments.
Building on our success in Tri-Cities, WA, we expanded into the Spokane market in 2020. Our new Spokane, WA office will offer clients integrated marketing and design services to help them achieve their growth goals.
New in 2021 we extended our growth into Boise, Idaho with the acquisition of Carew Co. Our full agency service model will add new capabilities to the existing client base there and the Boise business community.
As one of the world’s top global naming agencies, The Naming Group partners as naming agency of record with leading Fortune 500 companies including Capital One, General Motors, Reebok and Kohler to create memorable names such as the Venture Card and the Chevrolet Sonic among hundreds of others.
We are the founders of The Namescape School of Thought - the belief that every brand has a collection of named offerings that must work together to communicate overall brand meaning. Our unique focus on the namescape ensures that every name we develop works with the names around it to tell a cohesive story, strategically advancing our clients’ brands.
From naming strategy through creative development, preliminary trademark screening and global linguistic analysis, we have honed an airtight process to create brand-empowering names and architectures – and provide the guidance needed to make informed naming decisions within the complex corporate decision-making environment.
The Naming Group works across virtually all sectors including financial (Capital One, Dow Jones, Experian), automotive (GM, Mercedes Benz, First Element Fuel), tech (Sony, Epson, Greenhouse, InMoment), apparel and home (Gap, Kohler, Reebok, Puma, Christmas Tree Shops), and food and beverage (Nestle, New Belgium, Pipcorn).