Yin Li Email & Phone Number
VP, Small Business Customer Activation @ American Express
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Yin Li Location
- United States
Yin Li Work
- VP, Small Business Customer Activation @ (May 2025 - Present)
- VP, Blueprint Customer Marketing @ (August 2022 - April 2025)
- Director of Customer Marketing @ (October 2020 - August 2022)
- Director of Customer Marketing @ (January 2017 - October 2020)
- Senior Marketing Manager, Global Customer Strategy @ (July 2011 - August 2016)
- Marketing Manager, Chase Branded Cards @ (May 2010 - June 2011)
- Senior Marketing Analyst @ (August 2006 - May 2010)
Yin Li Education
- University of Pennsylvania
(Bachelor of Arts, Economics, International Relations)
Yin Li Skills
- Segmentation
- Direct Marketing
- Direct Mail
- Customer Retention
- Marketing Strategy
- Integrated Marketing
- Analytics
- P&L Management
- Customer Engagement
- Cross Channel Marketing
- Customer Loyalty Management
- Customer Insight
- Financial Services
- Credit Cards
- SAS
- Direct Response
- Small Business
- Consumer Behaviour
- Mandarin
- Database Marketing
- Multi-channel Marketing
- Strategy
- Digital Marketing
- E-commerce
- Online Advertising
- Online Marketing
- Marketing
- Management
- Customer Relationship Management (CRM)
- Product Marketing
- Go-to-market Strategy
- Market Research
- Cross-Channel
- Marketo
- Marketing Automation
- Loyalty Programs
- Campaign Management
- Loyalty Marketing
- Email Marketing
- Financial Technology
- Customer Segmentation Strategy
- B2B Marketing Strategy
- Customer Marketing
Yin Li Summary
- Yin Li, based in United States, is currently a VP, Small Business Customer Activation at American Express. Yin Li brings experience from previous roles at American Express, Kabbage, Inc and Vistaprint. Yin Li holds a University of Pennsylvania. With a robust skill set that includes Segmentation, Direct Marketing, Direct Mail, Customer Retention, Marketing Strategy and more. Yin Li has 2 emails and 2 mobile phone numbers on RocketReach.
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