Xiang Chen Location
Los Angeles, CA, US
Xiang Chen Work
- 2023 - now Vice President, Director Media Strategy and Planning @ Starcom
- 2022 - 2023 Vice President, Addressable Strategy and Activation @ Kinesso
- 2018 - 2022 Vice President, Programmatic and Inventory Quality @ engage:BDR
- 2016 - 2018 Director of Yield Management and Ad Operations @ engage:BDR
- 2014 - 2016 Senior Campaign Manager @ engage:BDR
- 2012 - 2014 Campaign Manager @ engage:BDR
- 2010 - 2012 Financial Analyst @ engage:BDR
- 2010 - 2010 Financial Sales Intern @ Marcus & Millichap
Xiang Chen Education
- University of California, Los Angeles
Master of Business Administration - MBA
2021 - 2024 - Melbourne Business School
International Exchange (Brand Management)
2022 - 2022 - Pepperdine Graziadio Business School
Master of Science (Applied Finance)
2009 - 2010
- Shandong University
Bachelor (Finance)
2006 - 2009 - Shandong University
Bachelor (Engineering in Project Management)
2005 - 2009
Xiang Chen Skills
- Brand Strategy
- VAST
- Executive-level Communication
- Account Management
- Client Relations
- Problem Solving
- Strategic Partnerships
- New Business Opportunities
- Case Studies
- Team Leadership
Xiang Chen Summary
Xiang Chen, based in Los Angeles, CA, US, is currently a Vice President, Director Media Strategy and Planning at Starcom. Xiang Chen brings experience from previous roles at KINESSO and engage:BDR. Xiang Chen holds a 2021 - 2024 Master of Business Administration - MBA @ University of California, Los Angeles. With a robust skill set that includes Brand Strategy, VAST, Executive-level Communication, Account Management, Client Relations and more. Xiang Chen has 3 emails on RocketReach.
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Top Starcom Employees
-
Shelby Saville
Chief Executive Officer at Starcom
Chicago, IL, US5+5+ -
Ken Zasky
Chief Operating Officer at Starcom
Chicago, IL, US22 -
Michael Epstein
CEO, Global and US at Starcom
New York, NY, US5+5+ -
Harold Dawson
President at Starcom
Deerfield, IL, US35+ -
Sofia Waldow
President NY at Starcom
United States35 -
Patrick Fitzell
VP, Strategy at Starcom
Chicago, IL, US54 -
Amy Rutledge
VP, Media Strategy at Starcom
Chicago, IL, US55+ -
Dan Bruinsma
Executive Vice President at Starcom
Chicago, IL, US45 -
Lauren Lincoln
VP, Media Director at Starcom
Chicago, IL, US42
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