Xercise Lab creates original pre-choreographed group fitness programs (XERCISE LAB® programs) for men, women, and children. The company was founded by Jenny Rowe, a lifelong group exercise instructor who has served in director-level positions for group fitness program design and creation at leading group fitness organizations. She launched Xercise Lab in 2011. XERCISE LAB programs provide more intense workouts within shorter timeframes than other group fitness offerings in the market. None of the Labs require equipment of any kind, instead using the participants' own body weight for resistance. Xercise Lab is privately held and based in Palo Alto, California.
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The Xerciselab annual revenue was $5.4 million in 2026.
Xerciselab is based in Cedarhurst, New York.
The NAICS codes for Xerciselab are [7139, 71, 42, 424, 71394, 713, 713940].
The SIC codes for Xerciselab are [79, 799, 513, 51].