Central Mississippi's number one local television station and news leader. WLBT 3 On Your SIde investigates issues in the community and gets involved to stand in the gap for our viewers.
WBMA-TV, Alabama TV, or commonly known as ABC 33/40 is the ABC network affiliate in the Birmingham DMA. ABC 33/40 provides news, sports and weather coverage across central Alabama from Georgia to Mississippi. Get your late night/early morning news starting at 4:30 a.m. with Good Morning Alabama (GMA). Need a little variety? Tune in at 9 a.m. for Talk of Alabama (TOA). The news at Midday begins at 11 a.m. Focus at 4 catches you up with all the trending topics and news of the day. ABC 33/40 brings you the latest news coverage from through out the day at 5 p.m., 6 p.m. and 10 p. m.
WAFB 9 is Baton Rouge’s trusted news leader, delivering impactful local journalism across broadcast, streaming, and digital platforms. Our award-winning team produces 40+ hours of news each week, including investigations that have helped shape Louisiana law and reporting recognized by the Associated Press and the Louisiana Association of Broadcasters.
We’re also home to the First Alert Weather Team, named Weatherate Certified Most Accurate for four consecutive years—helping viewers make decisions with confidence when it matters most.
As digital innovators pushing the envelope in local broadcasting, we make it easy to watch WAFB 9 News anytime—stream free on Roku, Amazon Fire TV, and Apple TV. We also expand local coverage beyond the newscast with local sports podcasts and original digital content built for how audiences watch and engage today.
Behind the scenes, our Creative Services team is a full-service production partner, and our Sales team operates like an agency, building integrated campaigns across TV and digital. Through Gray Digital Media (GDM), we deliver digital marketing solutions for businesses locally, regionally, and nationally—helping brands grow with strategy, storytelling, and measurable performance.