Winkel Media & Analytics Information

Winkel Media is a ground breaking software technology company introducing intelligent media with shopper data insights at the point of sale in Latin America. The primary goal of this new media network is to maximize advertising revenue and provide for the collection and utilization of shopper marketing related analytics combined with store operational data using computer vision and machine learning technology. This data will provide insights about what promotional programs work best for brands to drive increased sales using POS promotional advertising, using high impact, digital video messaging, while at the same time enhancing security and providing day-to-day operational information that maximizes store efficiencies.