Windhover B2B Information

Windhover B2B is the freelance practice of David McGuire, the B2B copywriting trainer, consultant, speaker, and coach. For more than 20 years, David has built a reputation for making dull subjects interesting, and complicated things simple. That’s probably why he’s been so successful in B2B – where he's been a copywriter, mentor, creative director, and strategist. Materials handling, HVAC, cybersecurity, medical manufacturing, pensions… you name it, David has written about it. In former lives, he’s also worked in sales, education, and public sector communications. So, your obscure B2B specialism? That’s his idea of fun. If you’re a B2B marketer, David can help you solve content problems, develop your skills, improve your writing, and find better ideas – so your content is smarter, sharper, and more effective. (He’s a handy facilitator, speaker, and stakeholder whisperer too.)