William Sparkes Email & Phone Number
Head of Churn Prevention, Segment Marketing @ Expedia Group
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William Sparkes Location
- London, GB
William Sparkes Work
- Head of Churn Prevention, Segment Marketing @ (January 2023 - Present)
- Senior Manager, Global Customer Engagement @ (January 2022 - January 2023)
- Senior Loyalty Marketing Manager @ (July 2019 - January 2022)
- Senior Marketing Manager (Contractor) @ (July 2017 - July 2019)
- Director @ EZ Receipt (February 2017 - July 2017)
- Senior Marketing Manager (Contractor) @ (September 2016 - February 2017)
- Marketing Manager @ (May 2013 - April 2016)
- Assistant Marketing Manager @ (September 2011 - May 2013)
- Graduate Scheme @ (September 2009 - September 2011)
William Sparkes Education
- University of Hull
BA (HONS) (History)
2005-2008 - Peter Symonds College 2003-2005
- King Edward VI School 1998-2003
William Sparkes Skills
- Achieving Measurable Results
- Advertising
- Applied Machine Learning
- Below the Line Advertising
- Brand Management
- Budget Management
- Business Analysis
- CRM
- CRM Strategy
- Campaign Execution
- Channel Strategy
- Coaching
- Communication
- Creative Briefs
- Cross-functional Team Leadership
- Customer Growth and Retention
- Customer Loyalty
- Customer Retention
- Customer growth
- Digital Marketing
- Direct Marketing
- E-commerce
- E-commerce Optimization
- Email Marketing
- Global Cross-Functional Team Leadership
- Integrated Marketing
- Leadership
- Loyalty Marketing
- MI Analysis
- Machine learning applied
- Machine-Learning Driven Marketing
- Management
- Managing Agency Relationships
- Market Analysis
- Market Planning
- Market Research
- Marketing
- Marketing Automation
- Marketing Automation and Personalisation
- Marketing Communications
- Marketing Strategy
- Mentoring
- P&L Management
- Personalization
- Presentation Skills
- Project Management
- Proposition Development
- Public Relations
- Rewards Programs
- Senior Stakeholder Management
- Stakeholder Management
- Strategic Leadership
- Strategy
- User Experience
- E Commerce
- E Commerce Optimization
William Sparkes Summary
- William Sparkes, based in London, GB, is currently a Head of Churn Prevention, Segment Marketing at Expedia Group. William Sparkes brings experience from previous roles at Expedia Group and EZ Receipt. William Sparkes holds a 2005 - 2008 BA (HONS) in History @ University of Hull. With a robust skill set that includes Achieving Measurable Results, Advertising, Applied Machine Learning, Below the Line Advertising, Brand Management and more. William Sparkes has 3 emails on RocketReach.
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