Willful is Canada's leading online estate planning platform, built to make wills and powers of attorney accessible to every Canadian. More than 500,000 Canadians have trusted Willful to start their estate planning journey — creating legally valid documents online in about 20 minutes, saving thousands compared to a traditional lawyer, with free lifetime updates as life changes. Willful's documents are developed with Canadian estate lawyers and tailored to each province's unique requirements. The platform also powers partnerships with financial institutions and advisors, helping close the estate planning gap for Canadians nationwide. Founded in Toronto in 2017, Willful is on a mission to make estate planning simple, affordable, and accessible for all. To learn more, visit https://willful.co/.
| Website | https://www.willful.co/ |
| Employees | 33 (24 on RocketReach) |
| Founded | 2017 |
| Phone | (888) 878-9584 |
| Technologies |
JavaScript
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HTML
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PHP
+37 more
(view full list)
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| Industry | Software Development, Building Material, Other Services (B2C Non-Financial), Wills, Real Estate, Information Services (B2C), Wills and Estate , E-Commerce, Living Wills, Commerce and Shopping, Power of Attorney, Internet, Internet Services |
| Keywords | End Of Life Planning, Online Will Creation, Online Estate Planning, Last Will And Testament, Inheritance Planning, Estate Planning Software, Probate Avoidance, Affordable Estate Planning, Estate Administration, Power Of Attorney, Legal Document Preparation, Digital Asset Management, Living Will |
Looking for a particular Willful employee's phone or email?
Willful Questions
Erin Bury is the CEO and Co-founder of Willful.
24 people are employed at Willful.
Top Willful Employees
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Erin Bury
CEO and Co-founder at Willful
Toronto, ON, CA15 -
Chris Long
Chief Product and Technology Officer at Willful
Toronto, ON, CA24 -
Alyssa Hanson
Head of Marketing at Willful
Ottawa, ON, CA32 -
Sarah Cook
Director of Product at Willful
Ontario, Canada24 -
Andres Peña
Director of Engineering at Willful
Mississauga, ON, CA31 -
Alina Corsone
Partnerships Specialist at Willful
Montreal, QC, CA11
